What are the types of advertising players and their characteristics and promotion advantages

As a new generation of intelligent information equipment and release carrier, advertising players are all over every corner of the city. Different forms of advertising players play different display effects. Let’s take a look at the types, characteristics and advantages of advertising players!

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advertising player classification

According to the functional division, it is mainly divided into: stand-alone advertising player, network advertising player (3G / 4gwifi), touch advertising player, etc.

According to the installation method, it is mainly divided into: vertical advertising player, wall advertising player, type advertising player, etc.

According to the application scope, it is mainly divided into indoor advertising player, outdoor advertising player, building advertising player, vehicle advertising player, etc.

According to the display mode, it is mainly divided into vertical advertising player, horizontal advertising player, split screen advertising player, etc.

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Features of advertising player

1. advertising players transcend time and space constraints

Media companies that need advertising will broadcast advertisements in more time periods, and LCD advertising can be on standby all day.

2. advertising players spread a variety of media information

Taking text, sound, image and other information as an example, the advertising of image extraction becomes more vivid and humanized

3. advertising player realizes personalized customization service

The cost of personalized promotion is not high. At the same time, through the output of information, we can build a good relationship with consumers. This produces a variety of advertising players

4. Strong growth of advertising player

When using advertising players to spread advertisements, most of the viewers belong to young groups with relatively high education level. Because this group has a high influence on the market, its market has great potential for development.

5. The advertising player gets rid of the traditional advertising mode

advertising players are advanced, such as buying newspapers and distributing leaflets. advertising players and tools have the characteristics of multi-directional communication, and are easy to be accepted by the majority of groups

6. The advertising player is highly technical

The implementation of marketing must have certain technical support, change the concept of communication, and meet the needs of media companies and customers

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advertising player promotion advantages

Accurate audience target: it is aimed at the audience who will have purchase behavior

Strong dry resistance: consumers enter the supermarket to buy goods and pay attention to the shelves. At present, there is only one advertising form, which is publicized in the form of multimedia next to the goods. Novel form: it is the most fashionable and novel advertising form in the mall

No modification fee: any previous advertising form, including printed matter, has the cost of modifying the content

Effectively cooperate with TV advertising: 1% of TV advertising expenses and 100% of deepening TV advertising effect. It can be consistent with the content of TV advertising and continue to guide consumers to buy in the important link of sales terminal.

Advertising duration: it can be carried out continuously for a long time. It can be publicized next to the product 365 days a year without manual maintenance; the cost is very low, the audience is very wide, and the cost performance is very high

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These advertising players are widely used. They can be used for large businesses, clubs, squares, hotels, government agencies and families. The advertising content is effective, the update speed is fast, and the content can be changed at any time. In the face of various advertising player products in the market, industry users should ensure the maximum utilization of investment. In the process of selection and purchase, we must understand clearly before we can go to the market Field and competition.


Post time: Sep-13-2021